AHA Board of Directors Meeting Report
AHA Board of Directors Report, August 18, 2025
AHA BOD Meeting August 18, 2025
President Blackstone called the meeting to order at 2:00pm MDT.
Presidents’ comments:
Lisa attended Canadas Nationals and the general consensus was a feeling of gratitude and appreciation towards AHA for allowing points to be recorded. People were happy to be in Brandon and utilizing the facility to the best of its advantage.
Lisa attended GCAT which had moved to Denver from Brandon at the request of GCAT organization. AHA had a personal invitation to attend the event and place a booth to promote the Arabian horses. The show in Denver made it easy for staff to attend.
Lisa is monitoring the legal fees incurred in the first two quarters of 2025. She feels they are justified with the required staff transitioning. She is pleased with the monthly financial updates that are coming through to executive and the Board of Directors in a timely fashion.
Executive Director Stan Morey
Concerns and efforts going into the repurposing of rescue horses. Would like to see new ownership be able to register if requested.
Appreciates the excitement of GCAT level but also wants focus to be on all worlds. Important to put the emphasis on all levels when promoting the Arabian horse. We need include everyone.
Understands the expense of legal fees as we get staff and accounting in order.
Treasurers Report-Lance Walters
Monthly financials are coming out to board in a timely fashion so questions can surface prior to the meetings and be addressed.
Youth/Midsummer did go over budget. Horse numbers were down slightly.
Sport Horse so far up in entries and looking to be coming in on budget.
Ranch Horse Championships have run at a deficit to AHA in the past. 2025 looks to be better. Entries close today. (August 18)
US National is a little way out so financial stats are not available.
Question asked if we were making money off of charging cc fees at 3%. Answer no.
Break at 6:30pm
AHA Board Meeting dates are attached *****
Nomination for Committees were taken for ongoing AHA committees. Nominations are accepted till October. If restructuring occurs changes will be made accordingly.
Youth Midsummer Nationals Mark Himmel
July 18-26, 2025
Exhibitors received July 13th. Tours were taken of the newly renovated facility.
820 horses
27 scratches
793 horses total
Arena decorations were added and appreciated.
Angie Higgins-Marketing at Youth
Social media presence was significant. Colby Rice produced some podcasts with trainers and committee members.
Some of the comments are the show does not feature youth. Show is too long, too hot in the middle of summer. Youth are down in numbers at all shows. Decorations were beautiful. Very few people in the stands. Should we remove live feed from stalls and pull people to stands to watch. Hot out and a distance from the show ring for people attending from stalls.
Adjourned at 7:00pm
AHA BOD MEETING August 19, 2025 9:00am MDT
Sport Horse Nationals Jim Porcher
September 8-13,2025 Wilmington Ohio.
Listening to exhibitors – mandate for the Sport Horse show commission. All systems go.
National Distance Commission – Paige Lockard
Aug 29-31, 2025 in New Centerville, Idaho
MOTION: Distance ride to be held Oct 2-4, 2026 Menahga, Minnesota APPROVED
Endurance ride does move east west and central. Strong entries this year. Several Regions are hosting regional and CRTC rides. AHA and Arabian Breeders should promote and support endurance riders as they are exciting.
Ranch Horse Championships
August 29-31, 2025 Loveland, Colorado
Jim Cook and Kristen Martell will be doing clinics for the cow and trail divisions. Limited space available.
US Nationals – Dave Daugherty
October 16-25, 2025 Tulsa, Oklahoma
In conversation: Looking at moving patrons’ food to commercial vendor space. Stand up and tall tables at far end of Ford Truck arena instead of patron seating. Talk of a new lounge area open to all who attend. Efforts to create a meeting place. Fancy coffee and hosting of AHDF fund raiser. Signage directing people to commercial building. Efforts to attract people to commercial exhibits. There is a lot of unused space on the Tulsa grounds, parking grounds included. It is available for use. They may want to invite a car show, swap meet, or dock diving dogs.
Possibly general admission tickets to horse show handed out at libraries and schools.
Looking for creative ideas for the two final nights and fill the stands. Working at entertainment during tabulating. Raffle ticket draws during point tabulations, shirt tossing.
Preparing for 2027 US Nationals 60th anniversary.
In Hand Trail added purebred and ½ Arab. Show hack age splits.
Welcome Party scheduled for this year.
Hiring a uniform armed officer in vendor area. Vendors wearing lanyards to assist guard in controlling entrance to building.
Breeders Sweepstakes – Duane Esser
Currently 1465 Breeding entries 1756 at the end of 2024 60% of 2024 registered were entered
1210 Purebred
464 ½ Arabian
31 Nominated sires
3 non-Arabian sires
The last buy-in was in 2019 – 25,000.00-10,000.00 depending on the number of horses a breeder/participant was to enroll and the age of the horses. (At this time there was only a 20% enrollment into Sweepstakes)
10 years MOU-memorandum of understanding…much discussion on amending and the opening of another opportunity to gain entrance to program. Great concerns for breaching MOU and also for protection of those that are breeding and nominating the in-utero nominees. Being enrolled in the Breeders Sweepstakes is important for marketing the Arabian horse . A noted comment: We need to create a demand of horses and not focus on how many horses are being bred.
Marketing – Hilary Hoffman Angie Higgins
Hub spot is a marketing strategy tool which AHA implemented in 2024. MVP is researching their potential new customers. They are still in the beginning stages of tracking potential Arabian enthusiasts. MVP are trying to guide interested parties through social media platforms to the Arabian horse. The goal is to follow their interests and encourage them to become an AHA membership. Information is gathered from trade fairs, and various equine events. MVP is reminding us of the importance of gathering the information of people interested in Arabians through electronic means and giving them a reason to be a member of AHA.
Internal Audit Committee – Cricket Gates
Budget variances are cited as negative – the ask is to go back to Budget and Finance to improve. Should we have a policy change requesting B&F to approve expenditure.
Need for increase of Legal Defense fund – used for lawsuits or the potential of incurred legal advice.
Suggestions: Budget is presented/locked. A forecast should be presented at first ¼. Changes should be requested in the budget but a forecast allows for change and numbers to be tweaked.
A request has been made to put auditors out to bid, as the current have been in place for sometime.
MOTION: Audited realized income – Withdrawn
Competition Advisory – Leslie Lockard
Levelling program under review. Skylar Powell is instrumental and will contact NRHA to see if this is a good model. Adjusting levelling points.
Possibly lowering the National points from 75 to 35 forSelect, in hopes to keep it inline with the regional level…moving to Choice sooner.
Dropping of bits at AVS will become mandatory.
New Club Approvals
MOTION: Mike Wilson 2 new clubs
MOTION: Ron Gekiere 2 new clubs
MOTION: Debbie Price 1 club
MOTION: Lurline Combs 1 club
MOTION: CLAUDE CLARK
Regional Value Shows-if under 200 horses
Lite shows may never have previously been licensed by USEF-Lite shows only can run for 3 years.
Would eliminate farrier, stewards, veterinary (on call), reduced 9-90 fees,
Liability for officials is covered through American Horse Council….. in Canada through provincial memberships?
Approved pending CAC
Purebred Arabian Horse Trust – Bruce Johnson
Forecast for purebred registrations down 11% (end of July) to date from last year. Price break is best before 6 months.
WAHO awaiting dates for conference.
Registry working to get on INATELY computer program.
Kelly Huston: An envelope will be going out with DNA collection process. This should be returned to AHA and they will look after, eliminating one step.
Directors Nomination – Cheryl Holloway
Please send nominations to Cheryl.
New Business
Committee and Commissions: BOD can ask to remove persons from these placements.
ADJOURNMENT 1:06PM
Region 17 Directors Report from the AHA Board Meeting March 14, 2025
Pre Board Meeting Video Reports:
Stan Morey – Executive Director
Looking forward to the gathering all for the upcoming meeting.
AHA is working with Wells Fargo on E checks and ATC to streamline payment process at AHA office. Transition continues from old Oracle computer system. Financials coming off of National events have been difficult to meet budget. AHA is a 10-million-dollar company which rides ebbs and tides with registrations and horse shows.
Oklahoma City Fairgrounds holding first horse Show in newly renovated facility June of 2025. Purebred Arabian Trust developing a good working relationship with MVP and AHA thanks to Angie Higgins and Hillary Hoffman.
USDA-American Horse Council re: Horse Inspections-there is a stay in place till April 2, 2025. There is a lot of misinformation that needs to be clarified. Stan is working closely with USDA-AHC trying to get better understanding.
Equine Welfare and Rescue facilities: Efforts to help people before the desperate situation is presented. Do we want to implement registration for people who are providing homes for rescued animals. How can we be responsible to the horse by helping the owner and new owner.
Task Force created to look at why AHA should stay with USEF. Stan looking closely to understand if we are in a good place and protecting the association.
Mary Jane Brown – Judges and Stewards Commissioner
2024 In-person Exhibitors/ Judges School – 36 attended.
2024 In-person Evaluation/testing of ‘R’ judge candidates. 15 completed evaluation; 5 passed and are continuing to USEF application processing.
2025 In person Exhibitors/Judges School (some online courses) Dec 4-6.
2025 In person Evaluation for “R” status Dec 5-7 2025
2025 In person Dec 4-5 Seminar (2 days, some online) Dec 5-6 N/R Interviews
Sport Horse Specialty Cards: 4 passed the evaluation and have received SH Specialty Cards
Leslie Lockard – Senior Director of Competition and Convention
Convention: Silver Legacy Reno Nevada November 18-22, 2025.
AHA Convention 2026 is in Little Rock, Arkansas.
Handbook: At the printer. Mailed to officials and members who have requested.
Breeding entry Numbers: 1398 -358 less previous year; 20.39% decrease. Acknowledged the passing of a few major breeders Larry Jerome and Lollie Ames.
Halter Futurities: 636 -21.09% decrease. This stat is consistent with breeding entry.
Achievement Award program: participation has increased.
Return Instrument: Available for use. A show can provide information on bad payers to AHA within 60 days and they can be suspended. AHA will pursue debt on behalf of the show and reimburse management once paid. A 100.00 fee to the show management for process. Form to be found on the competition section of the AHA website.
Compliant Grant Program: A 500.00 grant for new or current shows is available if using the AHA Competition Light Horse Show licensing. Application on the AHA management page.
Show Numbers: Totals – 176 recognized shows 2025 223 recognize shows -2024
AHA Recreational Riding Program: Increase in participation 25.00 fee – log recreational hours.
Kelly Huston Senior – Director and Registry Services
14,253 members a -3.26% decrease. First year free new youth memberships offered once again for 2025.
Paige Lockard Director of Corporate Sponsors and National Events
Mid Summer Nationals – one day shorter- newly renovated facility July 18-26, 2025 Oklahoma City, OK
Distance Nationals August 29-31, 2025 New Centerville, Idaho
Ranch Horse Championships Aug 29-31 Loveland, Colorado
Sport Horse Nationals September 8-13, 2025 WEC, Ohio
US Nationals October 16-25, 2025 Tulsa, OK
Social media and Discovery Farms Campaign has been on the radar for Paige and team. Followers are up on Facebook Instagram Tik Tok and You Tube. Promoting Discovery Farms is encouraged throughout membership. It is important to support local and learn more about becoming a part of this program. Spreading the word to promote the Arabian breed
Brenna Johnson Youth and Family Services Director
On line educational and fun courses at a nominal fee for all ages.
AHYA active
Hippology contest
Writing contest
Angelina Higgins Marketing and Development
Focus is on increasing brand awareness, generating leads and retaining existing members and customers. Over the past quarter, they have dialed in on improving the social media campaigns, email marketing and the ongoing integration of HubSpot CRM. They are making significant strides in setting a good foundation of tools and software to better track, analyze and optimize the return of investment in future endeavors. Their efforts to increase registrations during the final months = Amnesty push and to launch a targeted Membership Drive are setting the stage for continued growth in both membership and registrations.
March 14, 2025 9:00am – 5:00pm Woolley’s Classic Suites, Aurora, CO
1. Welcome – Call to Order Lisa Blackstone Introduced new Directors
2. Roll Call Nancy Harvey unattended = Directors of Region 5, 7, 11
3. Approval of Agenda Lisa Blackstone so moved.
4. Conflict of Interest Statement/Declaration Lisa Blackstone Reading from manual stating that representation is not only from Region but to represent AHAs best interest.
5. Closed Session- Staff removed – board present – confidential
6. President’s Comments Lisa Blackstone
Began conversation with INNATE.LY vehicle to assist AHA with online member driven registration, transfer, digital capture of mail in, modernizing data base, auto renew for memberships-new platform for moving forward. Used by Paint horse association.
Horse Protection Act – President Blackstone feels we have people in place to help mitigate the uneducated group that is trying to implement unrealistic regulations.
Repairing relationships with PAT. 4 new members in place.
Repairing Canadian relationships by looking at the motions at this meeting.
Repairing membership relationship- AHA’s member portal has allowed members to write in on jot form. Viewed by President working to have directed to BOD as well.
USEF update: If you come off your horse you have to receive medical attention. Helmet rule getting more attention. Currently under 18 is under….in all divisions. Microchipping to take in place Dec 2025.
Accounting comments: Brad Short has been asked to resign. Whitley Penn Accounting firm being hired to review and move forward with AHA financial assessment so BOD can make good decisions.
7. Consent Agenda
Lisa Blackstone, Nancy Harvey
1 – CONSENT AGENDA – MARCH.pdf
C-2 AHA FUTURITY COMMISSION.pdf
C-3 AHA NATIONAL DISTANCE COMMISSION.pdf
C-5 ANNUAL CONVENTION PLANNING COMMITTEE.pdf
C-6 ARABIAN BREEDERS SWEEPSTAKES COMMISSION.pdf PULLED OFF Review on Distance Pay Out – wanting to increase
C-7 ARABIAN BREEDERS SWEEPSTAKES TRUSTEES.pdf
C-8 ARABIAN HORSE FOUNDATION.pdf
C-9 AWARDS COMMITTEE.pdf
C-15 DISTANCE RIDING COMMITTEE.pdf
C-16 DRESSAGE & WESTERN DRESSAGE COMMITTEE.pdf
C-17 EDUCATION-EVALUATION COMMISSION.pdf
C-20 ETHICAL PRACTICE REVIEW BOARD.pdf
C-21 HUNTER-JUMPER COMMITTEE.pdf
C-23 JUDGES & STEWARDS STEERING COMMITTEE.pdf
C-24 JUDGES SELECTION COMMITTEE.pdf
C-25 LOCAL LEVEL COMMITTEE.pdf –PULLED OFF
Liz Haar: Good work with Meet The Arabian, Discovery Farms, Lesson Programs. Concern for website still in the “archaic” state. Waiting on AI. Discussion on how does INNATE.LY fit into our system in terms of adapting to the current website system. Quote coming from INNATELY within the next few weeks.
C-26 MARKET DEVELOPMENT & PROMOTION COMMITTEE.pdf
C-27 MEMBERSHIP COMMITTEE.pdf
C-28 NATIONAL SHOWS DIRECTORATE.pdf
C-30 PROBABLE CAUSE PANEL.pdf
C-33 RACING COMMITTEE.pdf
C-34 REGISTRATION COMMISSION.pdf
C-36 SPORT HORSE COMMITTEE.pdf
C-37 SPORT HORSE NATIONAL SHOW COMMISSION.pdf
C-38 US NATIONAL SHOW COMMISSION.pdf
C-39 USEF ARABIAN DIVIISON COMMITTEE.pdf
C-40 WORKING WESTERN COMMITTEE.pdf
C-41C-41 YOUTH COMMITTEE.pdf
C-42 YOUTH & MID SUMMER NATIONAL SHOW COMMISSION.pdf
8. Executive Committee Meeting Nancy Harvey
a. March, 2025- no motions
9. Submit Board Minutes to Official Books Nancy Harvey
a. November 20, 2024 BODMIN 24 11 20 Ready to Approve – so moved
10. Questions for Executive Director and Senior Management Reports
Stan Morey Executive Director-Addressed in video reports-USEF vs Equine Sports Council
Mary Jane Brown Judges and Stewards Commissioner-Video report. Addressing social media posts. Looking at pulling out cellphones from center ring when show is underway. Look for an “AHA Judges and Stewards Commission” Facebook page for all members to learn from judges and stewards and ask question.
11. Image of the Arabian Horse-President Blackstone asking how we can alter the image of the Arabian. Suggestions: Examples of Arabians at livestock shows. Open houses, Equi fairs, lesson programs, charitable functions, political rallies, donating horses to therapeutic programs or lesson programs, first touch interaction, promotion of the Literacy programs, website exposure, introduction, access, information. Local level horse shows with clinics. AHA programs materials are available. Horse show with a 1/2 day of lesson horses. High Points ideas: for not those who have shown the longest, a Rookie, most improved, up the earliest everyday or smiles the most.
12. Update on Resolution 2-24 Modification Ad Hoc – Lisa Blackstone
SEGWAY-Sue Racey: What can we do now? As we move forward waiting for the implementation of the restructuring. What we need to do is work on: Acquisition, retainment of membership, re-engagement, and new members.
Is there a pipeline? First touch, second touch exposure, introducing horses, access to the horse, onboarding. Grants, toolboxes, discovery farm, public presentations, search domain. Access lesson programs, hands on program, fund raising events, donate a horse trainer for the day, academy classes, reinvent local shows. Reconfigure amateur levelling program. How many amateurs are not showing so they do not level out of “select?” Low hanging fruit are those that do not renew memberships, that do not show anymore. How do we keep them? Losing youth that are moving into adult lives. Internships, co owned horses, volunteer opportunities.
13. Update on USEF Relationship Ad Hoc-Nancy Harvey Currently in evaluation phase gathering information about whether or not to stay apart of USEF or not.
14. Lunch
15. Treasurer Report Lance Walters: First two quarters were positive but second and third parts not as good. US Nationals did not lose money but they did not meet budget. Expenses high. Note: Airlines increased by 40%.
Lance Walters Recommendations: How do we deal with inflation? AHA not covered for any disasters that may occur? Asking for ideas on revenue sources. Could a select rider Nationals be in the picture?
Questions and Concerns:
Hillary Hoffman, are we working with corrections from the final quarter to purpose Fiscal 26?
US Personnel expenses: Dave Daugherty 108 people to produce US Nationals ringmen, judges, announcers, and many others.
Liz Harr concerned for accounting practices when keeping track of horse shows. General consensus of board of directors AHA not running on an accounting program that a company this size should be running on.
Changes on budget request from Sport Horse Nationals and ½ Arab Registry.
16. Approval of FY 2026 – Gerald McDonald
Lance Walters
a. Timeline for FY Budget Development & Approval.
b. FY26 Budget – not approved
Motion to suspend funding for Ranch Riding Championship – no seconder so motion is postponed.
*Change of Order
21. Canadian National Show Commission: Spokes Person – Ted Marlow Jonathon Ramseys’ Uncle spoke to the operating a national show in 1983 835 horses 727 US and 108 Canadians. 6 day event. Staffing of 152 people. Corporate sponsors Coke/Coca Cola.
a. Disband CNL Show Commission Motion – Passed
b. Canadian Nationals Aug 7-16/25 Recognition National Arabian Breed Society – Motion passed – CNAC and AHA have till April 20 to work through rules of horse show.
17. AHA Futurity Commission – Chuck Mangan they work hand in hand with Sweepstakes. Adding in hand trail. Dropped some futurity classes that have not been filled.
3:00pm
18. AHA Distance Commission – Paige Lockard Video presentation
19. Annual Convention Planning Committee – Courtney McLees Reno Nevada Nov 18-22, 2025. Smaller group formed as the Convention Committee.
20. Arabian Breeders Sweepstakes Commission Duane Esser
a. Sweepstakes Statistics 2025 Purebred and 1/2 1471Total-1009 Purebred 462-1/2 27 nominated sire; 3 non Arabian.
22. Competition Advisory Committee – Mike Wilson
a. CAC Minutes- Motion to allow members to show at Nationals with newly added classes.
b. Motions
i. Sport Horse SH Showmanship – waiving of quals.docx -passed
ii. U.S. Nationals In-Hand Trail Classes – waiving of quals.docx – passed
iii. FEI Qualifications FEI – qualification reduction.docx -passed
Amnesty agreement between Breeders Sweepstakes and US National Show Commission Competitions and Advisory 10-year clause, in its 6th years. No classes to be added to US in the amateur divisions. Skylar Powell has a strategy for restructuring rider levels. A program that could be considered.
Watch for policy rules for Academy Classes. CAC will write policy for new classes added to Regionals and Nationals to wave qualifications for 2 years.
23. Directorate Committee – Cynthia Richardson-have not met.
4:00pm
24. Distance Riding Commission – Paige Lockard
a. Distance Riding – CT Motion DR CT Motion.docx-passed
b. Distance Riding- END Motion DR END Motion 2.docx-passed
25. Market Development & Promotion Committee Hillary Hoffman-Relationship improved between PAT, Local Level and media out there. Efforts to measure marketing,
a. Grant Motion MDP Local Promotions Grant-2025 Motion-passed
26. Resolution 5-90 Committee – Peter Conway 5-90 COMMITTEE-passed at Convention
John Ryan, Cindy Clinton, Van Jacobson, Peter Conway, Brian Murch
a. Vote for 5-90 Committee Members-Motion-passed
27. Purebred Arabian Trust – Bruce Johnson-4 purebred trust members attending WAHO in Abu Dabi WAHO wants to limit embryo transfers to one embryo and one live registered foal. US does want to get the motion withdrawn as they are not in favour of limitations.
28. Racing Commission – Bruce Johnson-New racing award presented at Sport Horse Nationals. No injury or accident has occurred since Arabian Horse Jockey Assoc was formed.
29. Sport Horse National Show Commission – Cricket Gates– Exciting meeting this past January- look for new classes added. Total point system will be used at Sport Horse Nationals. New sponsors and new photographer.
30. U.S. National Show Commission – Dave Daugherty-Looking at bids for future. In need of 3-year contract. In need of 3 rings 11 total. 25.00 increase per horse office fee. One extra panel of judges and garlands all add to expenses. 59th year of US Nationals.
a. Photos of Permanent Covered Work Ring at Tulsa
31. Youth/Mid Summer National Show Commission-Michelle Pease-Paulsen-resigned Paige Lockard
Added classes
32. Youth Committee-Brenna Johnson
a. Hippology Contest Individual Entry Motion Hillary Hoffman-Passed
b. Judging Contest Eligibility Motion Hillary Hoffman-Passed
c. Judging Contest Team Eligibility Motion Hillary Hoffman-Passed -amended to read state/province
33. New Business
34. Adjournment
6:00pm
END of March 14th, 2025
AHA Board Meeting Notes March 15, 2024
President Deborah Johnson opens meeting welcoming all, to the third winter storm in Denver. Jan Decker takes role call.
President Johnson comments:
Took four new clients to Scottsdale. Worked with Paul Kostial We Love Arabian Horses and did a podcast. Talked to many Arabian enthusiasts throughout the show and did a live broadcast. She congratulated the Scottsdale Arabian Horse Association on a great show. Bill Short has completed up to the end of January into computer bringing our books current after ransom ware attack. USEF connections are ongoing and doing well. Arabian Horse galleries are safe no damage after some structural concerns at the Kentucky Horse Park.
GUEST SPEAKER SCHEDULED – Chelsea Sutton (ConsultMent Agency Presentation below)
Chelsea has been involved in the equine industry speaking, announcing, and is the founder and marketing strategist of CONSULTMENT AGENCY. She is a horse show announcer, podcast host, and public speaker at events such as The Run For A Million.
Her zoom presentation started with questions to ask your group. If you could accomplish one big thing in 10 years what would it be? 2034?
How are shows are changing? Major shows are changing venues as they are not meeting needs-servicing needs, price tolerance, economic pressures, business model. Private shows are playing by their own rules, for example The Run for the Million, 100X Reining Classic (this group has no horse show experience but branching out and going to Paris) and The American Performance Horseman.
Organizational partnerships: venues + shows: Collaborate over negotiate more cost effective to keep a client you have and to attract a new client
Enhance experiences: offer exhibitors or spectators new activation that maintains engagement.
3 core business models. The one size fits all theory is broken-Decide which one of these groups your horse show fits into:
- Minimize expense to serve membership
- Private for profits are trying to make money and satisfy exhibitor.
- Spectator events are selling ticket and promote breed increase exhibitor base
Trainers and breeders go where diversity and economics are. Lesson programs near urban centers, show driven barns near show facilities, farm location to major airport.
We are in a Data-driven economy yet the focus is transactions. What if you shifted your priority from getting a fee for every registration?
Charlene used the USGA as an example – attracting the golf-interested through membership offering a key tag, hat, newsletter, magazine and discounts at stores. Could your association offer more?
Entry level golf- First tee 150 chapters program. There are some parallel to horses here. You can swing a club in your backyard but in order to play you have to go to a course. You can keep a horse in your back yard but in order to show you have to compete you may need to go into training, take lessons, seek a venue to show at.
Producers, Podcasters, Industry’s Circles:
Segmentation- regulation differentiation for industry sectors. Competition scoring-scoring enhancements for competition (elimination subjectivity, use more technology.) Date sanctioning-Is it helping or hurting? Private Space In Competition-As Yellowstone brings more attention to the industry are shows structured appropriately for the public. Private space? Positive PR? Positive education and exposure.
Capturing Contacts:
Create value for people to breed to Arabians. Collaborate with other association to bring introduction of people to Arabian (Pet/Ride and Arab at the American Performance Horseman/NFR/State fairs.)
New Revenue Streams:
Capitalize on non-competition members licensing and program creation. Segment governance. Try to make it easier for event to serve the market need: beginner, intermediate (who want to advance skills) and for the expert. Build Value to the Economy: scholarship to youth, advancement to amateurs, payout to professionals (more incentive to breeders/trainers.)
Employees are Changing:
Fewer people attending 4 years programs opting for less expensive 2 years trade schools and certifications.
Talent Migration:
54% increase in global members who changed jobs year over year. Reformation gen: Millennials and Gen Z are on a mission to decentralize and rebalance power. How can your culture shift to align?
Linkedin Report taking a skills-first approach in the hiring process increases your candidate pool by 10 x. In the last 7 years skill required for jobs have changed by 25% and expected to be 45% by 2025. 46% increase in manufacturing and blue-collar jobs available year over year. Consider incentive beyond compensation flex time, family leave, hybrid work options for admin staff, vehicles, tech stipends, etc.
Contractors and Gig Workers
Stringent requirements on sub-contractors – Will this impact farriers, officials, veterinarians?
Artificial Intelligence
AI is changing our processes-agriculture industry is tailing behind in utilizing-19% use it daily. Other businesses are at 45%. Example of AI technology: Engage driver free dragging/combines do it. Watering our arena/Tools are used to determine moisture/fertilizer in fields. Ticketing tools predictive analysis in automated ticketing. Health and security monitoring in stalls/dairy and beef using monitoring irregular patterns of cattle behaviour. Cameras have been in play but there are other tools. This is progressive thinking.
WHEN YOU CHANGE THE WAY YOU LOOK AT THINGS, THE THINGS YOU LOOK AT CHANGE.
Info Sourcing: People are searching for horse information. We are not efficient at collecting data and selling ourselves. A link you can look at for further information. https://linkprotect.cudasvc.com/url?a=https%3a%2f%2fdrive.google.com%2ffile%2fd%2f1Ej6lodRuBir_-ArNQls6JCEWp69vUi44%2fview%3fusp%3ddrive_link&c=E,1,6it_Q7Ai7tnoq6dV2xYQ0b5HFVPETYoLdeh-ZFIcChY3pX0orWH-pKweBzarpBIKsy-6-rZthgHkjidyXWvlbzP03cNw0zj7ZTLhyd5EXLC29FdJaUcs9A,,&typo=1
SECRETARY-JAN DECKER
Consent agenda approved.
TREASURER-LANCE WALTERS
Unaudited financial statements published up to January 2024. Auditors working on fiscal 2022. Lance reported the association is in stable financial position. Investments are strong. Good profits were seen in 2023 Youth/Midsummer, Sport and US Nationals.
BUDGET AND FINANCE-GERALD MCDONALD
Profit shown at National events held in 2023. They are budgeting similar for calendar 2024. They are budgeting for a decline in registrations, memberships and Breeders Sweepstakes nominations. In the business technology area, they are still looking at upgrades to the old Oracle system to be close to completion by this time next year. Gerald thanked Brad Short, Lance Walters, Stan Morey and AHA staff for their help on preparing budget. Budget reviewed and approved by Board of Directors.
LUNCH
SPECIAL RECOGNITION AWARD to Jan Decker for 50 YEARS of service. Jan is 83 this year and we are very fortunate to have her with us.
USEF-SONJA KEATING AND BILL MULRONEY
Gender inclusion policy to be put in place by USEF. All members are expected to compete within the gender category they select during the membership application or renewal process during that competition year, as applicable.
USEF-Jurisdiction
Sonja Keating-USEF updating the rule to empower USEF to manage animal welfare on competition grounds. This does not have USEF people going to farms.
Bill Mulroney-USEF– People should do their due diligence and can fill out mandatory reports which stewards/show management can follow up with. There is a very strong process that takes place and when a complaint is received by USEF it takes time to review and act upon. Proof and supporting evidence are important in following through. #2USEF is a texting service that you can anonymously report abuse of a horse or person at a horse show.
AHA Board Concerns:
1. Mandatory reporting/What is excessive?
2. Video alteration/AI is an amazing tool too alter.
3. Jurisdiction amendment/ What if the regulatory body does not take action? Is USEF liable for lawsuit if they did not act?
AHA EXECUTIVE DIRECTOR -STAN MOREY
Marketing person hired from the Pinto Horse Association. Graphic designer hired to help Savana Linder. Debbie Fuentes on a medical leave. Wishing her a speedy recovery. Lindsey Phipps who looked after National events has left. Paige Lockard has stepped up. Matt Kwapich is back to assist after accident one year ago.
JUDGES AND STEWARDS COMMISSIONER -MARY JANE BROWN
December 4-6, 2024- Judges seminar is back in person 3-year rotation 1 ½ days and in conjunction are implementing the online program. Nancy Harvey has approved a new group of scorers from the recent seminar. Bess Mess licensing had to be renewed as of January 1/24. Look to new hardware and software for Midsummer and US.
MDP-HILARY HOFFMAN
2023 review and the investment. Participation took place in Kentucky Derby Parade, $4000.00 given out to Grant applicants
Social Media
Discovery Farms have increased from March 2023 -215 to March 2024-251. Assessing the programs liability and exploring strategies to ensure that farms maintain standards aligned with those of the AHA and USEF. Outline expectation of insights to collect from Discovery Farms.
Local Outreach Grant Program
Objective-Goals-Collect information at Grant funded events estimated reach to prospective new members, funnel opt in users to CRM for further communication fain knowledge of needs to continue optimizing promotion of the Arabian and Half Arabian Showcase support and recognise the contributions and dedicated effort of out AHA members.
Cost Requests
Motion approved to fund MVP to continue with these important marketing programs.
EQUINE CANADA-JOSH SCHILDROTH
Please see attached slide for USEF members showing in EC.
BREEDERS SWEEPSTAKES-DUANE ESSER
Larry Jerome’s board position has been filled by Vicki Humphrey. They are looking to adding in Ranch Riding Rail and Ranch Riding jackpots.
FUTURITY COMMISSION -CHUCK MANGAN
Working western resolution-3/4 year-olds protected by not allowing to cross enter in certain divisions. Reduction of fees in reining futurities due to drop in entries.
DISTANCE RIDE-PAIGE LOCKARD
To be held Cripple Creek, Virginia August 23-25, 2024.
ANNUAL CONVENTION PLANNING-MICHELLE WERTS
Reno, Nevada November 17-23, 2024 door prizes, gift cards to Courtney, sponsorships. Book your rooms at Silver Legacy, Eldorado and Circus Circus. Catering is at 22% gratuity. Very costly to take convention to other cities.
COMPETITION ADVISORARY-JIM HITT
General feedback on qualification changes made a few years ago are that qualifications are too easy. Constructive criticisms comments, suggestions are welcomed. New classes under versatility classes in trail and boxing, junior horse ranch rail added to US with qualifications waived.
RANCH HORSE CHAMPIONSHIPS-PAIGE LOCKARD
August 30-Sept 1, 2024 Loveland, CO – Clinic combined with the Championships-Second year of a three-year contract. An exciting event planned with live televising to take place.
DRESSAGE COMMITTEE-JULIE HEDDEN
Motion to raise some of the scores to acquire achievement awards. There is a new point scale for Training, Basic 1, and Level 1.
DIRECTORATE-CYNTHIA RICHARDSON
Motion passed by BOD to give show commission the authority to enforce the rules AHA has listed in the omnibus.
SPORT HORSE NATIONALS -CRICKET GATES
Reaching out to get garland sponsorships- charged all of show commission to find 10 sponsorships for the garlands and have hired a separate person to drive sponsorships.
MIDSUMMER/YOUTH NATIONALS-CHUCK REICHART & SHARON RICHARDS
Listening to members and adding youth ranch riding. Watching the classes with low entries and working hard to get sponsorships. Garland sponsorships are 200.00/class.
US NATIONALS
Profits were good for US Nationals and show ran on budget. Designated panels for judging to be used for main ring.
PUREBRED ARABIAN TRUST-BRUCE JOHNSON
Acknowledged passing of Larry Jerome, and Sue Meir. An interim replacement has been positioned for Sue. WAHO conference is held in Abu Dhabi.
RACING-BRUCE JOHNSON
May 18, 2024 Big dollar race for Arabians will be held at Pimlico after the Preakness. A retired Arabian horse has just won the Tevis at the age of 13 years of age.
TREASURER-LANCE WALTERS
Motion passed to allow interest from investment accounts to be kept in a separate account.
MEETING ADJOURNED 5:00PM
YOUTH MEETING March 16, 2024
HELD AT AHA OFFICE AT GREENWOOD-via Zoom
AHA Office at Greenwood-working on connection to four separate break out rooms. Thee four breakout rooms were comprised of directors from Region 1-6, Region 7-12, Region 13-18 with AHA staff distributed amongst. Efforts to obtain proper connections took some time.
Each break out room asked questions to the youth. Our breakout room met with youth directors from R 13, 14, 17. We introduced ourselves and then we continues with a question and answer period. What are the youth plans to bring fellow youth into the industry? Region 17s’ Youth Director will be active in fund raising at local horse shows and Region 17 in Red Deer, Alberta. Ameera also mentioned a clinic that was being hosted by the Youth of AHABC mid April. Region 13 and 14s’ youth directors are involved in schools with equestrian programs. Their schools have E-teams and they take their Arabians to the events. Do your school mates ask what you do with horses? Yes, they are interested in going to the barns as they have very little idea of what it involves. Some of their friends have never touched horses, and yet some of their friends have heard Arabians are scary. They come back from the experience feeling that horses and in particular Arabians are not as frightening as they thought.
Bill Arakali, AHAs’ business technologist, talked about his daughter having done a video at their barn and showing it during school breaks.
After 45 minutes the youth went on with their own meeting. The breakout groups were asked what their biggest take away was from their conversations with the young people.
Group R1-6: Discussion of what barriers on why youth could not get involved in horses. Cost, accessibility.
Group R7-12: They are actively executing meet the Arabian, fund raising. Need serious work at local level, getting entry level riders started.
Group R13-18: This group was active in using their horses in their school programs. The school E-Team showed up with Arabians and they were a hit. One of the youths expressed that people thought Arabians were scary. Another youth was going to use her Arabian horse and in her video advertising project.
Overall comment from the Youth Directors: The youth group all trying to encourage new people.
STRATEGIC PLANNING Segment 10:00 am
Break out rooms changed-My room included: Ron Gekiere, Bill Arakali, Jan Decker, Mary Smith, Cricket Gates, Gretchen Daniel, Gerald MacDonald, Penny Wardlock, Jim Hitt, Stacey Dunn, Marilyn Roberts, Michelle Pease Paulson, Priscilla Cluff, Cynthia Richardson
AHAs’ Road Map for planning
Questions asked to our group. What is working well? Sayings such as “You get out what you put in.” “There is more difference within a breed than between breeds”
Why do you get involved in AHA? What do we do well? Comradery, enjoyment from extended family, fellowship, sharing passion, relationships, education, putting on horse shows, registering horses, youth programs, Judges school and seminar.
Who are we? The governing body and registration organization for the Arabian breed.
Who do we want to serve? Membership, people who have common interest. We have to move forward; we are an urban/modern society so many people are boarding and not the “soup to nuts horse owners” anymore. Acreage owners are not as common. We serve the horse, membership (every member is AHA), vets, farriers, boarding facilities. Comments randomly came forward such as: The industry is driven by emotion and ego. The horse does so much for the little girl/boy. We are all inclusive…this is one of the sports that men and women compete on a level playing field. 85% of Americans have not seen a cow. Each generations becomes further removed from understanding the initial purpose of horse as a service/working animal. They do not know what horses historically.
What are markers of success? Markers for success come in different forms: For an association, number of members, and registrations. Individually, this may be as simple as picking up the correct diagonal or striving to be a national champion. Would be nice to see more acknowledgement of the equestrian sport in school system. Letters for excusing students from school for rodeo, horse shows, and even daily care of horses.
How do we know when we have done a good job? People are having a good time, laughing and sharing good stories. This includes horse shows and recreational trails for horses. Can AHA promote preserving more trails? Insurance is a concern.
Who do we want to be? What does the membership look like in the next 5-10 years?
Smaller membership especially the 18-50 years olds as they are hardest to retain Predominantly looking at women and there are challenging dynamics there too with life changes. We are also losing the elders. Is there a membership that includes the person who still wants to support AHA but do not own a horse are participate actively? Can we still offer education, information, a social outlet. People do want to be entertained, extended family reunion interaction? Arabians unplugged….a press release done by local tv, radio, or print.
What legacy do we want to leave? Is this association going to survive? Registration papers that are on line only…. trouble in the quarter horse world. Is this something we should visit? Paperless world?
Thought provoking questions. What is getting in our way? Our new strategy should be based on research, facts and data. General consensus of group: We spend so much time on organizing our National events. What is the strategy, what is the goal, what is it we need to make it work? Too much emphasis on horse shows.
Jim Hitt: The membership is divided into the show prima donnas and the recreational owners. The prima donnas want to show with perfect footing, stabling, and a class for every individual. We need to be able to do with a little less so we can pay a little less. We are also held back by being under the gun of USEF. We are governed by someone who has policies and governance that is at times not even applicable to our structure. What would that look like? USEF rulebook is now patented. This would mean we would have to design our own rulebook. Certain parties agree that USEF is not about keeping breed sport alive. They are mostly interested in the Olympic sports.
Regional boundary discussion-merging organizations-even clubs. Why have a club? Rules states a club designation must have 2 members minimum and a declared President. Minimum of 10 members to garner a delegate eligible to vote at AHA convention. Region 1,2,3 will not combine …. they do not want to. The discipline orientated clubs or regions are doing the best. Regions were drawn up in the late 1970s.
What is AHA hoping to get out of this? Moving the mission and the vision of AHA forward.
TAKE AWAY FROM STRATEGIC PLANNING DAY
WE want this to be *Easy, Fun, Simple and Reasonably Affordable
#1.*Increased physical presence: Take the horses to where the people are…Increased physical touch…embrace the urbanization…we do a good job advertising to ourself…we need to reach out to others by use of the data that we are gathering.
#2. *Better outside advertising. Meaningful Data Collection-research and data collection.
#3. *Target marketing – When someone joins AHA we should find out what they are doing with their horses. Pasture ornament, show horse, trail horse and then target them with that particular information ie: trails in the mountains.
#4. *Data management collection. Enhance member for club memberships. Collegiate member retention. When someone discontinues their membership how do we follow up…with a message saying hey “we are implementing this youth program or this new Discovery Farms.”
#5. *Membership Retention-Free Membership-Clubs have to offer back something even to draw them back into the membership
#6. *Governance restructure
#7. *USEF departure
The above are in no specific order. This information was to be compiled from the groups in attendance and a report will come back disseminating the information.
As chair, Cricket Gates adjourned our group session.
Adjourned 3:40 and back to hotel
AHA SPRING Board Meeting Denver Colorado Mar 17, 2023
OPENING REMARKS:
President Deborah Johnson opened meeting welcoming board and Zoom member Lance Walters whose flight was cancelled in the northeast.
Conflict Of Interest: none
Youth Update: Brenna and AHYA executive and 9 youth directors went to a large animal horse clinic where rehabilitation therapy is a large part of the program. They also attended a college in Denver.
New AHA Building: March 23 is the official move in date and work is well underway transitioning from old office to new. Very exciting and refreshing for staff and executive.
President Johnson paid a tribute to Jim Lawless. He has been the head of IT and this will be his last meeting.
Brad Short, in charge of accounting is working hard on bringing financials up to date after ransom ware attack.
Purebred Arabian Trust (PAT) has paid legal fees, finalizing details to the lawsuit. It has been 20 years since the merger. The relationship between AHA and PAT has been tenuous and will need to be rebuilt from here.
AHA is working together with Equestrian Canada to help bring more Arabian breed awareness to the Canadian organization.
AHA has not signed affiliate agreement with USEF. There are snags in value shows.
EXECUTIVE COMMITTEE REPORT:
Secretary Jan Decker reports on staff hiring for replacement of J Lawless.
Executive committee lead Stan Morey reached out to a tragedy in Louisiana. A farm was broken into where tack and three horses were stolen. The horses were severely injured. Motions were passed on some housekeeping rules.
TREASURERS REPORT:
Lance Walters/Brad Short
Brad Short: federal grant PPE pushed AHA through Covid years…building sale looks good on books and PPE but we have to continue to be careful as horse show income and registration are still on the decline.
The President’s expenses have been examined and approved. Deborah has done an excellent job keeping her expenses down and Lance appreciates the effort.
Yearly review : Fee increase request in registration. AHA slightly flush with cash at this time. A conversation headed by P. Conway stating all investments are struggling, showing decline in returns and decline in values. Cash heavy right now and investing is challenging.
BREAK
BUDGET & FINANCE REPORT
Lance Walters, Brad Short, Gerald MacDonald, Stan Morey and President Deborah Johnson have made huge efforts to tighten, streamline budget. Difficult times with inflation rates at 9%, retaining staff, increases that came up at US Nationals called for drastic budget changes.
Gerald:
Slide show presentation see pics
Fee increases for FY24:
US Nationals, Youth/Mid Summer Nationals, Sport Nationals, Competitions (results reporting fee) Dec 1, 2023, Sweepstakes, Registrations, Performance Futurities, Convention
Memberships 2022: 14,998
Memberships 2023 15,249. up 1.7%
Statement of Activities or Profit and Loss – an unbelievable number of columns to fill in for people in Budget & Finance.
Jim Lawless – Oracle program migration: 3 major items to move yet. Possibly in a year’s time we will be completely out of the old system. Replacement of archaic Oracle system will simplify the IT infrastructure. The intent is to migrate most components to the Cloud. Antiquated phone system did not move to the new building….all done through the Cloud. Communication through Zoom.
Gerald commented that it was one of the most difficult budgets he has ever worked on for AHA. He thanked the staff and Budget & Finance team.
President Johnson thanked Gerald MacDonald profusely for his tireless efforts on putting ‘Budget 2024’ together.
REGISTRATIONS
Debbie Fuentes:
Purebred down 1.9% 2,189 to 2,149
HA/AA up 7.2% 709 to 760
1/3 of the stallion owners do not send in stallion reports. Only 45-50% of mares get their foals registered. There are a number of horses registered after a year old.
SENIOR STAFF REPORTS
Stan Morey
USEF-communications re: AHA Value shows (no USEF involvement) put into place for judges to get practice and to allow people to show Arabians without having USEF memberships. Currently in US, half of their shows are value shows. Morgan, ASB, and Arabians are on the same page, looking for continuance of Value/Star shows that do not require show stewards, farriers and drug testing and no USEF memberships.
Liability issues have become a great concern for management, exhibitors, clubs, and judges as there are not under the umbrella of USEF. USEF LITE licensing is an option, but does require membership, Safe Sport and drug fees. AHA’s affiliation with USEF has advantages and disadvantages.
MARKETING & DEVELOPMENT
Katie Freighner:
“Building the Arabian Horse, the Unique Breed” video series. First release beginning of June.
#1 Welfare of the Arabian
#2 __________Video
#3 Call to Action
#4 Find Our Family
#5 A Year in Review.
Watch the AHA website for updates.
JUDGES AND STEWARDS COMMISSION
Commissioner Mary Jane Brown
Judges and Stewards 2022 school was well attended, but only one “r” was evaluated.
School and Seminar Dates 2023
In Person Phoenix, AZ Nov 30-Dec 2/23
In Person evaluations for “r” Dec 1-3/23
Judges Seminar and N/R Interviews – both virtual
Nov 30-Dec 1/23 for seminar Dec 2-3/23 N/R Interviews– Judging interviews on Zoom. Looking to change video platform.
Halter Judges pilot program at Scottsdale Show 2024:
Procedure will include ten approved carded judges sitting off to the side judging. 2 days long ECC looking for continuing education in hand halter division.
BREEDERS SWEEPSTAKES
4 classes in Ranch Riding added to Sweepstakes 50/50 rule – recommendation to hold these classes for Sweepstakes entries only by 2026.
DISTANCE NATIONALS
Kaitlyn McGarry
An All Breeds competition with numerous rides planned for 2023. Arabians are very competitive in the endurance races Aug 23-25, 2023 in Virginia.
COMPETITION ADVISORY
Kathy Callahan Smith
Discussion by this committee on how to prevent performance halter from turning into a class like breeding halter class. Conversation is also taking place on qualification changes.
NATIONAL DIRECTORATE
Consists of the Chairs & Vice Chairs from the National Show commissions and APHA.
Efforts to improve the Nationals Patron package template, control the advertising of non-registered vendors on AHA platforms. The Directorate would also like to improve the vendor layouts at Nationals.
RANCH HORSE CHAMPIONSHIP
Kaitlyn McGarry
All breed-pro and non pro classes; clinic scheduled for 2023. Saddles for champions.
SPORT HORSE NATIONALS SHOW COMMISSION
Cricket Gates
Adding jumping classes, double jeopardy carriage driving class. WEC Facility September, 2023.
US NATIONAL SHOW COMMISSION
Chuck Rickart
Looking at 2023 US National class schedule changes, 2024 increases in fees for exhibitors as there are cost increases across the board. Changes in vendors area in efforts to make more attractive. Contract with Tulsa facility is year-to-year so investigations are ongoing for new location.
YOUTH NATIONAL AND MIDSUMMER
Mark Himmel
Sweepstakes money added into show. Ranch classes added. Splitting sport horse in hand, Western Dressage classes added. Dressage in specialty arena and speciality judges have been requested. Age splits in several larger class – requests for sponsorships at 1000.00 have already been fulfilled. Award concerns were received. Garlands and rose blankets will be unique to this Youth/Midsummer and definitely ramped up.
AHA CONVENTION
Courtney McLees
Questions asked how and why we got to Myrtle Beach for the Convention November 2022. Contract was signed in 2018 – a process that meets the criteria in the AHA handbook. Plans, contracts and deposits for in-person convention have always been made well in advance. Covid did play a part in the delay of the 2022 in person convention.
Virtual Convention November 2023-offers a financial break even and/or possibility of small revenue.
In person Convention in Reno, Nevada 2024. This will be an election year. Estimating costs between $15,000-$50,000 depending on attendance and sponsorships.
Side bar: To bring coffee into the meeting room at this meeting was $28.00/per person. This was not done due to cost. The general consensus is that there is a significant increase in cost of airlines, hotel rooms and food.
NEW BUSINESS
President Johnston
Announcement of USEF SADDLE SEAT MEDAL FINAL Program. An introduction to an All Breed yearly final event. Qualifying classes to be offered at horse shows starting with Scottsdale. The 2023 final to be held at the AMERICAN ROYALS – open to youth age groups. Visit the USEF website here for more information.
EQUINE CANADA
Josh Schildroth R18
13 Judges; 14 Stewards
Working on better communications between Equine Canada and AHA.
PUREBRED ARABIAN TRUST
Director At Large-Bruce Johnson
During the lawsuit, communications regarding PAT activities were to be kept to a minimum.
The trial is over and the courts ruled in favour of AHA. All AHA legal fees have been paid by PAT. PAT is looking at increasing fee registration.
There is no activity to report from WAHO. Bob Falls and Howard Pike are the WAHO contacts.
Four at-large seats available on the Purebred Arabian Horse Trust.
MVP REPORT
Katie Feighner
Discovery Farms has been a great program to promote the Arabian breed. Over 90 farms registered. Meet The Arabian Horse is beginning promoted during the month of May.
Events the MVP would like to target in 2023 are Kentucky Derby Parade, Breyerfest and Equine Affaire.
Social Media Advertising: Efforts to promote, educate and to re-target. For example: If you leave a site with something in the cart, a gentle reminder comes up two days later. The ability to capture social media participants a second third and fourth time can be stimulating.
Breed Promotion – first touch we are good at
Membership-Ownership = registration transfers, increased business for AHA
Lisa Blackstone – MVP
Complimented Katie Feighner on working well with MVP and the AHA Marketing team. Paul Kostial’s We Love Arabian Horses is also sending information out to collaborate with AHA on promoting the Arabian breed.
REGIONAL BORDERS
Nancy Goertzen R2
Region 2 Director wanted to have an open discussion on consolidating regions. All regions rely on their regional horse show for major source of revenue. Nancy stated in California they are seeing clubs shrinking and folding. Their regional shows are struggling in numbers and finding it difficult to afford facilities. Region 15 Director Cricket Gates are for the second year combining their show with Region 16. They ran as a separate entity, shared expenses, ran classes that could be concurrent in between the two shows.
Cricket Gates and Nancy Goertzen are going to work on restructuring, not necessarily the boundaries, but allowing the Regions to run as separate co-operations. This will be a longterm project with lots of new ideas needed. How can we change? We are antiquated in many of our processes. We are slow and cumbersome. This conversation has come forward on a number of occasions, last in 2019. Cricket Gates, Nancy Goertzen, Dan Stevenson to work on. Hope to see more on this discussion and input is welcome.
USEF
USEF always concerned for the welfare of the horse.
How/should we look at USEF and EC for succession planning? How does the outside perceive what we are doing? There is a perception that what we do is not acceptable. If you can’t be a good example, you could be a horrific statement!
The horse does not get to choose! Social license awareness. Self regulation is very important.
The Arabian industry is not immune from being on the front page of paper or on social media platforms. We as an association need to be aware of the health of the welfare of the horse and the perception by the public.
Riders that fall off an entire incident report is written at many lesson barns. Witnesses are included and incident report for insurance and liability protection.
4:00pm Adjournment
President Johnson adjourned the meeting with special thanks to those that were in attendance.
Next Virtual Board Meeting August, 2023
The following morning, we took a van out to see the new AHA office. The transition has involved significant downsizing. The staff of approximately 33 will work remote and schedule in to the office when needed. The office can accommodate 17 staff members easily with a small board meeting room attached. Staff is definitely excited about being warm in the winter and cool in the summer as the newer building operates much more efficiently.
Visitors always welcomed.



